动漫提示词案例

实战案例:用AI提示词制作3分钟国风治愈动漫短片《云鲸信使》,从角色三视图到分镜成片全流程

发布时间:2026年09月25日 09:16:11

以独立动画人投稿B站与抖音的3分钟国风治愈短片《云鲸信使》为真实场景,演示如何用NijiJourney建立美术风格圣经与角色三视图、用可灵2.5与即梦Seedance完成云海骑鲸、天灯传信等动态镜头并保持跨镜一致性,附国风吉卜力混合画风关键词、角色锚定垫图、口型对白与分镜节奏的提示词写法和踩坑记录。


背景

独立动画人「阿檐」想做一部3分钟国风治愈短片投B站动画区与抖音:故事讲云海之国有一只驮着天灯传信的巨鲸「云鲸」,与守灯少女阿檐相伴,在中元节夜把人间思念送往云上去世的亲人手中。一个人一块手绘屏要做半年,改用AI流水线目标是10天出片。

AI动漫短片的核心是**「美术风格先立法、角色三视图先锚定、再谈运动镜头」。新手最容易翻车的是女主每镜换一张脸、巨鲸时而是鲸鱼时而是飞船、国画风只剩红色滤镜、镜头一动角色就五官融化、天灯文字乱码、人物说话像对口型失败的皮影**。

第一步:美术风格圣经(Style Bible)先行

提示词

你是一位美术指导。为3分钟国风治愈动画短片《云鲸信使》建立统一美术风格圣经(Style Bible),要求:

1. 画风定位:新海诚式通透光影 + 吉卜力式圆润生命感 + 中式宋代山水留白,水彩质感赛璐璐,不要日系校服萌系、不要3D皮克斯感、不要厚涂游戏原画感
2. 色彩法典:云海主色青白带暖(#EAF2F2 + #D8C7A3天光),云鲸背部苔青(#7FA3A0)、腹部月白,天灯暖橙(#F2A65A),阿檐衣服豆青襦裙+赭石腰带;全片只允许这6个颜色家族
3. 世界观锚点:浮空云海群岛、宋代形制木构灯塔、鲸不是鱼而是云气凝聚的灵兽(边缘有云絮化开),天灯为竹骨宣纸无文字(避免乱码)
4. 输出四张概念图提示词:灯塔日间全景、鲸背视角云海、天灯夜海、阿檐守灯室内
5. 列出全片禁用元素:现代建筑、日本鸟居和服、机械齿轮、霓虹、文字招牌、写实人脸比例

产出(NijiJourney 概念图提示词)

Chinese guofeng animation concept art, a lighthouse keeper girl standing on a Song-dynasty wooden lantern tower above an endless sea of clouds at dawn, soft Shinkai-style translucent light, Ghibli round warmth, Song landscape negative space, watercolor cel-shading, celadon and warm sand palette, wispy cloud spirit whales swimming far below, --ar 16:9 --niji 7 --style expressive --s 400
[Negative] modern buildings, torii gate, kimono, mecha, neon signs, text, 3d render, pixar style, heavy oil painting

产出:风格圣经是全片最贵的30分钟。踩坑:早期直接让AI画「国风动画」,出来的是红墙金瓦+日系大眼的缝合怪;锁定「宋代形制+三个具体画风坐标+6色家族」后气质统一。天灯从世界观层面规定「无文字」,是用设定层规避AI写字乱码,而不是靠后期擦除。

第二步:角色三视图与垫图锚定

提示词

[阿檐角色设定表]
Character reference sheet of the same girl "A-Yan" in guofeng 2D animation, three views front/side/back on one sheet, age 16, round gentle face, small nose, single eyelid friendly eyes, hair in two low buns with celadon hair ribbons, wearing bean-green ruqun dress with ochre sash and linen apron, a small brass bell at waist, consistent design across all three views, clean white background, model sheet turnaround, watercolor cel shading, --ar 16:9 --niji 7 --s 200
[Negative] different characters between views, modern clothes, kimono, hair color changing, extra accessories, high heels, text, watermark

[云鲸设定表]
Creature model sheet of one giant cloud spirit whale, same creature in front/side/top views, moss-teal back fading into moon-white belly, edges of its body dissolving into soft cloud wisps, small rounded fins like drifting mist, gentle ancient eyes, barnacle-like tiny lanterns on its back carrying blank bamboo rice-paper sky lanterns, no visible text, guofeng watercolor cel-shading, consistent across views, --ar 16:9 --niji 7
[Negative] spaceship, mechanical whale, realistic whale photo, sharp teeth, fish scales armor, different creature per view, red color

产出:动态镜头翻车90%是因为省掉了设定表。关键做法:三视图生成后精选一张作为后续每个镜头的角色垫图(character reference / 角色参考),可灵用「首尾帧+角色参考图」,即梦用角色特征锁定功能;提示词里每次都要复述服装三件套「bean-green ruqun + ochre sash + brass bell」。云鲸最易漂成飞船——Negative里禁掉spaceship/mechanical,并固定「edges dissolving into cloud wisps」的云气边缘特征。

第三步:关键场景静帧(先出图再动起来)

提示词

[场景1:日间灯塔]
Guofeng animation background plate, a weathered Song-dynasty wooden lantern tower on a floating rock island above a cloud sea, mossy tile roof, hanging blank paper lanterns, celadon mountains piercing clouds in far distance, morning mist, Shinkai golden rim light, watercolor cel-shading, no characters, --ar 16:9 --niji 7

[场景2:天灯夜海(全片高潮场景)]
Night guofeng animation scene, thousands of warm orange blank bamboo sky lanterns floating over a vast quiet cloud sea under a huge full moon, silhouettes of distant floating islands, a moss-teal spirit whale gliding through the lanterns, a tiny girl figure sitting on its back, deep indigo sky vs warm lantern glow, emotional Makoto-Shinkai light bloom, watercolor cel-shading, --ar 16:9 --niji 7
[Negative] fireworks, modern city lights, Chinese characters on lanterns, crowds, explosions, red sky

产出:工作流纪律是「静帧不达标绝不动起来」——视频模型每生成一次都花钱,先用NijiJourney把构图、光影、留白全部锁死,静帧满意后再拿它当首帧驱动动态。夜海场景踩坑:第一版天灯被画成烟花大战,加「quiet、silhouettes、no fireworks」把节奏压回安静,治愈片的情绪靠留白,不靠元素多。

第四步:动态镜头生成(可灵2.5 + 即梦Seedance)

提示词

[镜头A:鲸跃云海 6秒 / 可灵2.5,首帧用场景图+角色垫图]
Camera follows the moss-teal cloud spirit whale as it gently breaches through a luminous sea of dawn clouds, cloud wisps trailing off its body, A-Yan in bean-green ruqun riding on its back holding her brass bell, slow majestic arc, wind lifting her hair ribbons and the whale's misty fins, soft golden sunrise flare, dreamy healing guofeng animation, consistent character design, 24fps cinematic, 6s
Camera motion: smooth tracking, slight upward tilt
[Negative] fast action, roller coaster shake, whale turning into ship, face distortion, extra limbs, realistic 3D, subtitles

[镜头B:放天灯 8秒 / 即梦Seedance,图生视频]
Close on A-Yan's hands lighting a blank rice-paper sky lantern with a small flame, cut to her releasing it gently upward, camera tilts up following the single lantern as it joins thousands of warm lanterns over the indigo night cloud sea, the cloud whale glides slowly through them breathing out soft mist, contemplative pace, gentle light flicker on her face, no dialogue, guofeng watercolor anime, 8s
[Negative] sudden movement, fireworks burst, lantern text appearing, facial morph, hands with six fingers, horror atmosphere

[镜头C:对白近景 5秒]
Medium close shot, A-Yan speaks softly to the whale with a gentle sad smile, wind moving her bangs, she blinks once slowly, simple mouth movement matching short line delivery, lantern light in her eyes, subtle breathing motion only, lock face to reference sheet, stable locked-off camera, 5s
[Negative] wide open jaw, exaggerated anime shout, teeth showing, head shaking, face melting, eye color change

产出:动态阶段三条血泪经验:

  1. 运动镜头只让环境动、不让脸动——骑鲸镜头让云和头发动,对白镜头锁死机位只给微表情,AI视频里五官位移是灾难源头;
  2. 手部特写单独生成——点灯镜头只拍手和灯,规避六指,正脸对白另拍;
  3. 语速压到日常的0.8倍——对白镜头口型越慢越可信,台词也因此要写短(全片对白只有四句)。

第五步:配音、配乐与剪辑合成

提示词

1. 配音:阿檐四句台词用温柔少女音TTS,语速0.85、句尾带气声;云鲸不发声,用低频合成器pad音代替「鲸鸣」
2. 音乐:钢琴+古筝+弱弦乐,主题动机8小节,在鲸跃、放灯、结尾三幕复现三次;天灯升空时刻音乐做留白只留风声和火苗声,反而更想哭
3. 音效:云浪用柔化白噪音、天灯火苗用细碎噼啪、铜铃只在阿檐出场时点一声作为人物声音logo
4. 剪辑节奏:全片控制在12个镜头以内,每个AI镜头4-8秒,镜头间用0.5秒云汽转场遮掉首尾帧不稳定
5. 字幕:竖排宋体居中偏下,只出四句台词和结尾一行「思念有信,云鲸知返」,字体不要描黑边,用半透明深青底
6. 版本:B站16:9完整版3分10秒;抖音9:16版重新构图(角色放中轴安全区)并把鲸跃高潮前置到前3秒做钩子

成果与复盘

成片在B站动画区播放量破40万、抖音两条切片合计点赞12万,被两位百万粉动画UP主转发点评「AI动画也可以有作者性」。全片历时10天,NijiJourney出图约240张筛出38张、视频生成约90条筛出12镜,工具订阅成本不到600元。最重要的方法论:AI动漫短片的质量不取决于视频模型有多强,而取决于你在静帧阶段立的法有多硬——风格圣经、三视图、垫图锚定三件套做到位,普通模型也能出有统一气质的片子;跳过这三步,用再贵的模型也只会得到一堆精美的废镜头。

6条可复用清单

  1. 先立法再画画:画风坐标(新海诚光影+吉卜力生命感+宋代留白)+ 限定色板,三句话压住90%的风格漂移
  2. 三视图是角色的命:front/side/back同页设定表 → 精选锚定图 → 后续逐镜垫图,服装三件套逐镜复述
  3. 云气生物禁机械词:whale类奇幻生物必在Negative禁spaceship/mechanical,并固定「边缘化云絮」的唯一识别特征
  4. 静帧不达标不动起来:视频生成按条计费,先用静帧把构图书到满意,再图生视频省钱提稳
  5. 动景动环境、静景动表情:运动镜头让头发云雾动、脸部给侧脸远景;对白锁机位只做微表情和慢速口型
  6. 用设定层消灭乱码:天灯规定「无文字」、竖排字幕后期排,不要和AI的写字能力正面对抗